ABSTRACT
This chapter focuses on sustainability narratives and provides some propositions for research and practice. Hermeneutics is concerned with the process of understanding. Paul Ricoeur describes the process of understanding the diversity of sustainability narratives. Narrative is the reflective product of looking back and making sense of stories constructed to make sense of life. Understanding and tackling the sustainability challenges is important worldwide. It is conducted through the Brazil context. The chapter also focuses on the epistemology of social construction. Hermeneuticians' social sciences are not value free, because "the subject and object are mutually implicated". Hermeneutics is not a reflection on the human sciences, but an explication of the ontological ground upon which these sciences can be constructed. Sometimes the realism ontology seems to make more sense, at other times the relativism ontology. The predominant ontology was relativism, where reality is subjective, therefore different for each person.
