ABSTRACT
In this chapter, the author provides the relationships between organization and identity an overview of the communication as constitutive of organization (CCO) perspective. She explores the ways in which understandings of organizations and organizational events as communicatively constituted can inform individual engagement in processes of organizing. The Montreal School approach also allows for the investigation of synergies between the Critical Sensemaking framework and elements of CCO as they relate to identity construction, plausibility and enactment in the creation of meaning. For an analysis of identity construction in social media, the Montreal School appealed to the author largely for its compatibility with other discursive approaches. Communicate perspective is particularly useful in an investigation of communication mediated through social media networks. Social media networks themselves can be theorized as communicatively constituted sites of organizing. They argue that organizations emanate from two communicative circumstances, conversation and text.
