ABSTRACT
The author's prior experience in the music industry as a journalist and a marketing and business development executive, she had a unique opportunity to interview a variety of music industry professionals about how female artists are branded and managed throughout their career lifecycles. Based on those interviews and his related research, he created the Lifecycle Model for Female Popular Music Stars, which shows the predictable path that a female star must follow as she navigates the music industry and works to capture the public's attention. The Lifecycle Model arising from this interview data does not aspire to provide a roadmap for every female pop star because there are exceptions to every theory and every career path. Most solo female pop stars begin their careers as good girl. The good girl and the temptress are important roles to consider, as virtually all female pop stars must embody these roles if they wish to have prominent careers in the industry.
