ABSTRACT

A pro isn’t just a person who can do it well. It’s a person who can do it well every time, on demand and on deadline; which is why the key to being a professional creative is having a great creative process. Whether it’s writing a book, animating a shot, designing a game level or composing a soundtrack—ultimately, we’re all facing similar challenges. Since we share challenges, we can also share solutions. This book is a practical guide, featuring a universal creative process that can streamline any serious creative work, on any scale.

 

Key Features

  • Universal approach: applies to any process that starts with an idea and ends with a refined product.
  • Profound and light: combines conceptual ideas with practical tips and fun anecdotes.
  • Caricatures and samples: helps visually clarify ideas and processes.
  • Variety of creative fields: draws on examples from writing, animation, game design, 3D modeling, music, sculpting and more
  • Printable summaries: provides visual outlines that can be used as cheat-sheets.
  • section I|4 pages

    The Five Elements

    section II|2 pages

    The Capture

    chapter 1|6 pages

    A Superskill

    chapter 2|12 pages

    Capturing Techniques

    chapter 3|14 pages

    The Dual-Thinking Engine

    chapter 4|4 pages

    The Capture Safety Rules

    chapter |2 pages

    Conclusion

    section III|2 pages

    The Concept

    chapter 5|6 pages

    The Blank Page

    chapter 6|10 pages

    Breaking Your Thinking Patterns

    chapter 7|8 pages

    Forming Concepts

    chapter 8|4 pages

    Your Final Concept

    chapter 9|4 pages

    The Concept Safety Rules

    chapter |2 pages

    Conclusion

    section IV|2 pages

    The Vision

    chapter 10|6 pages

    The Gap

    chapter 11|12 pages

    The Study

    chapter 12|10 pages

    The Premake

    chapter 13|6 pages

    The Vision Safety Rules

    chapter |2 pages

    Conclusion

    section V|2 pages

    The Production

    chapter 14|6 pages

    The Artist and the Critic

    chapter 15|4 pages

    The First Pass

    chapter 16|10 pages

    The Critic

    chapter 17|6 pages

    The Artist

    chapter 18|6 pages

    Advanced Production Topics

    chapter 19|4 pages

    The Production Safety Rules

    chapter |2 pages

    Conclusion

    section VI|2 pages

    The Plan

    chapter 20|4 pages

    The Manager

    chapter 21|8 pages

    Linear Chunking

    chapter 22|12 pages

    Scaling Up

    chapter 23|10 pages

    Working in Context

    chapter |2 pages

    Conclusion

    section VII|2 pages

    A Case Study

    chapter 24|2 pages

    Before We Begin: Analyzing Context

    chapter 25|10 pages

    Stage I: Concept

    chapter 26|22 pages

    Stage II: Vision

    chapter 27|20 pages

    Stage III: Production

    chapter |2 pages

    Conclusion

    section VIII|2 pages

    The Principles

    chapter 28|6 pages

    Key Concepts