ABSTRACT
The compounding uncertainties arising from advances in digital tech-nology coupled with customer, cultural, and regulatory change make possible new products and services, business models, and business strategies. However, if your leadership is locked into an old mind-set it may not see, let alone act on, the opportunities or be aware of the vulnerabilities these changes create. As a leader of leaders, you must change their thinking patterns to put digital right into the DNA of the firm. That task might sound daunting, but as we will see with some specific examples, it is possible. Taking digital to the core entails remodeling the company at the board level and at the executive committee level, guiding your leaders on a digital journey that enables them to comprehend and embrace the full possibilities of digital business.
