ABSTRACT
Research showed that the consultancy had to communicate its strengths in senior executive development and commitment to quality if it was to be successful in that area. It also needs to strengthen levels of awareness in the manufacturing sector. These are the key stages in assessing and responding to a research questionnaire like that:
• What type of service is the client looking for? • What are the success factors in delivering that service? • How do you perform in terms of success factors? • What improvement programmes need to be implemented? • How well do competitors meet client requirements? • What are their strengths and weaknesses?
