ABSTRACT

With the advent of widely available computing facilities and, in particular, easy internet access, individual and corporate identity have taken on a completely new set of characteristics which are even now only just being realized. Multiple identities, partial identities and pseudo-identities have rapidly become very much vogue topics which need to be addressed immediately if we are to gain some sort of understanding of what might be possible and what might not. Essentially the identity of a human takes on a completely different form when they appear as a digital, web-based entity.