Anja Schaefer and Brian Harvey (I 998), 'Stage Models of Corporate "Greening": A Critical Evaluation', Business Strategy and the Environment, 7, pp. I 09-23

WinseiniusandGuntram,1992;Roome,1992; Greeno,1991;Kleiner,1991;HuntandAuster, 1990;andmanymore).Yet,despitenumerous publicationsonthetheme,theoreticaldevelopmentisstillinitsinfancy.Themodelssuggested sofararelargelyprescriptiveandbasedon consultancyexperience.Themajoritydescribea seriesof'stages'bywhichcompaniesbecome progressivelymoreenvironmentallyconscious andreducetheirimpactonthenaturalenvironment(Newman,1993;WinsemiusandGuntram, 1992;Roome,1992;Greeno,1991;Huntand Auster,1990).