ABSTRACT

Chapter 4 focuses on the problems identified in sports-related integration policies in specific European countries. It describes how national campaigns aiming at increasing sports participation use quantitative data and targets through which migrants and descendants, Muslim girls and women in particular, stand out as problematic groups. A more complex understanding of the problem arises, however, when policymakers turn their attention to migrants and descendants as sports consumers, and their (lack of) representation in the media and in sports coaching and management. Further, the argument is made that sports providers could link their national perspectives on problems such as low rates of participation in sports to broader perspectives on the ways in which transnational connections and belongings among migrants and descendants shape their engagement in sports.