ABSTRACT
The main conclusion from the report must be that a great deal more attention needs to be paid, both by the women themselves and the management of big firms, to the question of how women present themselves and are regarded. This comes up in the report in a variety of forms from personal appearance to the art of becoming visible for promotion, of managing office uncles, of avoiding being type-cast as a specialist and of toughening up the nice mice. There is considerable reference in interviews to the need to get the product and the package right so that the rest will become much easier.
