ABSTRACT
It might seem a little obvious to state that if one were looking for a theory that could explain how the media might influence the thoughts and behaviors of jurors, a likely source of information would be media theory. As obvious as it might be, there have been almost no serious attempts to link theories of media influence with pretrial publicity. Invisible elephants have two conspicuous features: They are large, and they can’t be seen. Media theory has been the invisible elephant for pretrial publicity research. Here, we seek to paint the elephant to make it a little more visible and, we hope, a little less dangerous.
