ABSTRACT

At this time of rapid change in public communication, newspapers as well as news magazines have been undergoing modifications similar to those of broadcast journalism. Publishers and editors of group-owned papers are increasingly under pressure to expand their profits and their attractiveness to Wall Street investors. And they are worried about the Internet. As in other industries, many newspapers have been downsizing to increase their profitability. In addition, many editors, in pursuit of greater circulation, are stressing more entertainment-oriented, celebrity-soaked infotainment, as well as soft features that relate to the personal concerns of readers. Newspapers are not adverse to pick up on the current sensationalistic stories carried on television.