ABSTRACT

Management Crisis and Business Revolution describes the enormous gap between business theories on the one hand, and the realities of the workplace and uncertainties of the marketplace on the other. In place of reasoned management and disciplined organization John Harte depicts daily disorder, vagueness, and confusion; instead of the logical processes of classroom case histories with rational solutions. He provides tales of an abundance of irrational judgments, personal foibles, and business follies. Once a top operational manager with multinational organizations, Harte applies his hands-on knowledge of the business world to a realistic examination of workplace conditions. He describes methodically how to handle human limitations in the average business enterprise, as well as how to develop management strengths.The author observed superior and inferior management firsthand, and therefore witnessed the painful demise of many companies‘some of which, in his opinion, could have been saved. With thirty years' experience to draw on, he analyzes why so many businesses and products fail, while others succeed. He examines the amazing progress of Japan and other Pacific Asian countries; explains the decline of German, Canadian, British, and French management practices; and provides strategies for the marketplace.The business sectors described in this all-encompassing book include: high-technology, fast-moving packaged consumer goods like detergents; manufacturing and retailing consumer durables like furniture and appliances; soft goods; fashion products; service sector industries; manufacturing, wholesaling, and retail trade; and a whole range of new service industries. Harte stresses that while management and trade are timeless, dedication in the West has declined. The challenge is how to manage change by innovating, and replacing senile customs, systems, and institutions with more progressive ones suited to the new business environment. This unusually tough

chapter |24 pages

Introduction

The Management Jungle

part I|2 pages

Principles

chapter 1|38 pages

The Marketing Evolution

chapter 2|18 pages

Innovation—The Key to the Future

chapter 3|14 pages

The Killing Fields

chapter 4|38 pages

Disposition of Forces

chapter 5|26 pages

Satisfying Customers

chapter 6|16 pages

Planning for Survival and Growth

chapter 7|18 pages

Right Attitude

chapter 8|22 pages

What Motivates People

part II|2 pages

Practices

chapter 9|20 pages

The Power of Words

chapter 10|30 pages

Human Limitations

chapter 11|22 pages

Leadership and Management Styles

chapter 12|20 pages

Responding to Challenges

chapter 13|30 pages

Picking Winners

chapter 14|16 pages

Oiling the Works

chapter 15|28 pages

Hiring the Best Brains

chapter 16|42 pages

Dynamics of Change