ABSTRACT
The aim of this chapter is to supply a detailed description of the principal phases necessary for the construction of the house of quality (HoQ). The list of phases includes:
• Identifying customer requirements • Identifying product and engineering design requirements • Drawing up a relationship matrix • Planning and deploying expected quality (by listing customer require-
ments in order of importance and benchmarking competitive products) • Comparing technical characteristics (through a technical importance ranking) • Analyzing the correlations existing between the various characteristics
(correlation matrix)
Figure 4.1 illustrates the functional bonds linking operative phases and appropriate HoQ zones.