ABSTRACT
Last month you gave a 45-minute in-house presentation on your latest research findings, and now you have been invited to discuss your work in a 15-minute session at a national conference. Last year you wrote a 20-page report describing your company’s competitive position in antibiotic production facilities; now your boss wants you to prepare a 10-minute presentation for the planning committee. There is the temptation to invest less effort in planning for the new talk, since you have already put the material together. Must you start from scratch each time? No, but you need to watch out for certain things when you adapt material from one situation to another.
