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A User's Guide to Business Analytics
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A User's Guide to Business Analytics

A User's Guide to Business Analytics

ByAyanendranath Basu, Srabashi Basu
Edition 1st Edition
First Published 2016
eBook Published 19 August 2016
Pub. location New York
Imprint Chapman and Hall/CRC
DOIhttps://doi.org/10.1201/9781315374062
Pages 400 pages
eBook ISBN 9781466591660
SubjectsComputer Science, Economics, Finance, Business & Industry, Mathematics & Statistics
Get Citation

Get Citation

Basu, A., Basu, S. (2016). A User's Guide to Business Analytics. New York: Chapman and Hall/CRC, https://doi.org/10.1201/9781315374062
ABOUT THIS BOOK

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract
CONTENTS
ABOUT THIS BOOK

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract
ABOUT THIS BOOK
ABOUT THIS BOOK

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract

A User's Guide to Business Analytics provides a comprehensive discussion of statistical methods useful to the business analyst. Methods are developed from a fairly basic level to accommodate readers who have limited training in the theory of statistics. A substantial number of case studies and numerical illustrations using the R-software package are provided for the benefit of motivated beginners who want to get a head start in analytics as well as for experts on the job who will benefit by using this text as a reference book.

The book is comprised of 12 chapters. The first chapter focuses on business analytics, along with its emergence and application, and sets up a context for the whole book. The next three chapters introduce R and provide a comprehensive discussion on descriptive analytics, including numerical data summarization and visual analytics. Chapters five through seven discuss set theory, definitions and counting rules, probability, random variables, and probability distributions, with a number of business scenario examples. These chapters lay down the foundation for predictive analytics and model building.

Chapter eight deals with statistical inference and discusses the most common testing procedures. Chapters nine through twelve deal entirely with predictive analytics. The chapter on regression is quite extensive, dealing with model development and model complexity from a user’s perspective. A short chapter on tree-based methods puts forth the main application areas succinctly. The chapter on data mining is a good introduction to the most common machine learning algorithms. The last chapter highlights the role of different time series models in analytics. In all the chapters, the authors showcase a number of examples and case studies and provide guidelines to users in the analytics field.

TABLE OF CONTENTS
chapter 1|8 pages
What Is Analytics?
View abstract
chapter 2|10 pages
Introducing R—An Analytics Software
View abstract
chapter 3|30 pages
Reporting Data
View abstract
chapter 4|26 pages
Statistical Graphics and Visual Analytics
View abstract
chapter 5|30 pages
Probability
View abstract
chapter 6|34 pages
Random Variables and Probability Distributions
View abstract
chapter 7|38 pages
Continuous Random Variables
View abstract
chapter 8|42 pages
Statistical Inference
View abstract
chapter 9|58 pages
Regression for Predictive Model Building
View abstract
chapter 10|20 pages
Decision Trees
View abstract
chapter 11|24 pages
Data Mining and Multivariate Methods
View abstract
chapter 12|52 pages
Modeling Time Series Data for Forecasting
View abstract
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