ABSTRACT
The image and reputation of the company, from the viewpoint of the safety and loss prevention professional, have a direct and indirect bearing on a number of important issues for your company. For example, on a positive note, if your company is perceived as being a good corporate citizen, individuals seeking employment will be referred to your company by word-of-mouth, thus increasing your pool of quali-ed applicants. Conversely, if your company is not perceived as being a good corporate citizen, your company could have a hard time attracting qualied employees and thus may be required to pay a higher wage to attract employees.
