ABSTRACT

I cannot tell you exactly what your own personal process should be, but I can offer some insight and best practices into the ideation process that will help you learn which methods work best for you and your design team. Not only will you want to try the range of methods I suggest here, but you will also want to come up with methods of your own and vary them from project to project. As prolific board game designer Reiner Knizia says, “I don’t have a fixed design process. Quite the contrary, I believe that starting from the same beginning will frequently lead to the same end. Finding new ways of working often leads to innovative designs.”1