ABSTRACT
An athlete may use a pair of adidas shoes to increase his running speed. As part of a global initiative, adidas is using lean manufacturing to increase how quickly those shoes get to the athlete.
The company makes a broad spectrum of footwear, apparel and accessories at more than 500 factories in 63 countries. Designing, manufacturing and distributing those products takes careful planning, large-scale production, and complex logistics — and it takes time.
