ABSTRACT

ThepurposeoftheBusinessModelingworkflowistodevelopanunderstandingofthebusinesscontextofyoursystem.ErikssonandParker(2000),intheirbookBusinessModeling withUML,believethatbusinessmodelingisimportanttoyourdevelopmenteffortsbecause itactsasthebasisfor: •betterunderstandingthekeymechanismsofanexistingbusiness, •creatingsuitableinformationsystemsthatsupportthebusiness, •improvingthecurrentbusinessstructureandorganization, •showingthestructureofaninnovatedbusiness, •experimentingwithnewbusinessconceptsortocopy/studythebusinessconceptsofa

partnerorcompetitor,and •identifyingoutsourcingopportunities.