ABSTRACT

The third sphere of television regulation is concerned with regulation of specific content – monitoring, evaluation, classification, and prohibition of specific content in television programmes. Such media content regulation will be analysed on the basis of two indicators: the type of regulating institution and the type of regulation. It will be shown that once again, even though the television sector has established a range of culturally sensitive codes of practice concerning program and commercial content, these codes are honoured more in the breach than practice and provide very little scope for civil society actors to monitor or press for compliance.