ABSTRACT

Executive teams should meet periodically to discuss short-term, medium-term, and long-term business strategies, and should publish those strategies to all business units and subsidiaries. Subsidiaries and business units should then come up with strategies that support the corporate strategies. Most corporate strategies are never truly implemented. Usually, the CEO of an organization either comes up with a strategy or helps develop one with his or her executive team. Any strategy that does not impact the value stream of a company, and that does not manifest itself, in some way, in the company Gemba, is not really a strategy at all. Some of the things that get called “strategic decision making” on executive teams blow the author’s mind, and if anyone has ever sat in an executive meeting and heard someone say something like, “Ladies and Gentlemen – we are on a burning platform and we have to live to get there,” they know what the author mean.