Breadcrumbs Section. Click here to navigate to respective pages.
Book

Book
Disney Discourse
DOI link for Disney Discourse
Disney Discourse book
Disney Discourse
DOI link for Disney Discourse
Disney Discourse book
Get Citation
ABSTRACT
Hirohito and his Mickey Mouse watch, Goofy and Donald as our "Goodwill Ambassadors:" Disney Discourse is an interdisciplinary examination of the founder and his empire. These essays use an interdisciplinary approach to read through Disney's domestic cultural production "innocent" national icons, as well as theme parks, cartoons and television to analyze the global impact of American popular culture, the politics of Disney, and the complex reception Disney productions have received around the world.
The Disney corporation's ever-increasing visibility the opening of Euro Disney and new stores in malls and vast influence over global culture demands critical attention not only in film and television studies, but in international diplomacy, architecture, economics and other related fields. Disney Discourse consolidates the best of the current work on Disney and provides a representative sample of past analyses of the Disney empire.
Contributors: Julianne Burton-Carvajal, Lisa Cartwright, Brian Goldfarb, Richard deCordova, Douglas Gomery, David Kunzle, Jon Lewis, Moya Luckett, Richard Neupert, Susan Ohmer, José Piedra, Mitsuhiro Yoshimoto, Alexander Wilson.
TABLE OF CONTENTS
chapter |20 pages
Introduction: How to Read Walt Disney
part |2 pages
A Disney Archaeology
chapter 1|19 pages
Genius at Work: Walt Disney
chapter 2|2 pages
Film Phenomena
chapter 4|21 pages
The Magic Worlds of Walt Disney
part |2 pages
National Production
chapter 5|16 pages
Disney's Business History: A Reinterpretation
chapter 6|19 pages
Disney After Disney: Family Business and the Business of Family
chapter 7|12 pages
Painting a Plausible World: Disney's Color Prototypes
chapter 8|11 pages
The Betrayal of the Future: Walt Disney's EPCOT Center
part |2 pages
The Global Reach
chapter 9|17 pages
"Surprise Package": Looking Southward with Disney
chapter 10|21 pages
Pato Donald's Gender Ducking
chapter 11|12 pages
Cultural Contagion: On Disney's Health Education Films for Latin America
chapter 12|20 pages
Images of Empire: Tokyo Disneyland and Japanese Cultural Imperialism
part |2 pages
Reception