chapter  23
16 Pages


The success of television news programs-regardless of whether they are at the network or local level-depends not only on the quality of the news gatherers, reporters, and camerapeople, but also on the ability of the producer, the executive producer, and the line producer. The producers determine not only what goes into the nightly news, but also how much time is devoted to each story, and as we said, in what order the stories will appear. The producers determine how many packages and how many voiceovers and readers will be used. In other words, they shape the news broadcast.