ABSTRACT
What we have found also is that a lot of our long time activists are retiring or getting old and we have not trained the next generation. So that is a challenge as well and you don’t have that many young people coming in. A lot of the new workers are in this electronic age, they don’t want to come up to meetings and so the workforce and their attitude towards the union is also changing and we need to figure that out and luckily through our younger staff, the union has to figure out new ways of reaching workers and keeping them active. (Celia (USA): unassigned ethnicity; Level 1 lay leader; public sector union; age 36–45)
