ABSTRACT
As it was originally conceived, in a longer version (Aksoy and Robins 2003a), this chapter intended to make a contribution to the understanding of migratory and transnational cultures. It can also be read, however, as a contribution to media studies and, particularly, audience reception studies. And that is how we now present it. What it does is to take up the agenda developed by Paddy Scannell (1996, 2000), an agenda that was very much centred on the viewing experiences of national audiences – particularly, the British national audience – and to reflect on this agenda in the context of new transnational media experiences. Our argument focuses on transnational television viewing, then, and does so through the specific example of migrants of Turkish origin who are now living, and reflecting on their living, in Britain.
