The organisational semiotics framework for business informatics
The semiotics of Stamper (1973), based on the work of Peirce (1958a), Morris (1938, 1946) and others, along with ‘information theory’ (Shannon and Weaver 1949), has evolved into a set of semiotic theories and methods that are particularly relevant to studying business problems in organisations. Organisational semiotics is such an emerging paradigm that guides their research and practical application in organised activities, business informatics and information systems (Feng et al. 2009; Liu et al. 2013). The organisational semiotics framework (Stamper et al. 1988) highlights the key principles of organisational semiotics that have developed over the years.