chapter  4
20 Pages

Leading Creative Efforts

Common Functions and Common Skills
WithMichael D. Mumford, Colleen Durban, Yash Gujar, Julia Buck, E. Michelle Todd

A number of models have been proposed describing how people might go about leading creative efforts and leading these efforts in such a way that innovative new products and services are fielded. One model that has received some attention is a model describing the key functions that must be executed by those leading creative efforts. In the present effort, we examine the key functions described in this Functional Model of creative leadership. Subsequently, we examine certain skills leaders must possess to execute these functions effectively. The implications of these observations for the assessment and development of those asked to lead creative efforts are discussed.