ABSTRACT

Information technology (IT) business executives are experiencing increasing professional pressures as their organizations strive to become truly global. In an effort to leverage their resources around the world and serve global customers, companies are turning to information technology as a means of achieving these objectives. IT capabilities have evolved to the point where some would argue that IT can, for the first time, be a strategic enabler in helping a company become truly global. For IT to be a strategic enabler for a company on a global basis, all major IT investments must be aligned with the business goals and strategies of the organization. One step toward aligning IT investments with business objectives and strategies is to bring key business and IT leaders to a common understanding or vision of how information will enable the company’s strategy and future competitive position in the marketplace.