ABSTRACT
Develops the first ‘map’ showing sector positions in terms of global concentration. This map explodes the myth that strategy can be understood without reference to the stage of a sector’s globalization, summarized in terms of global concentration ratios and force (GCF) metrics. It addresses the issue of when to go global, so that executives in different sectors can position themselves and interpret lessons from companies more advanced in terms of globalization. This analysis is then extended longitudinally, examining much longer-terms trends and outcomes.
