ABSTRACT

Every era has its own challenges. In order to deal with the situation, each challenge demands specific responses. Presently, Indian Agriculture is facing a major challenge of ‘how to make agriculture more lucrative or profitable as a profession and an equally respected employment option in our money-driven society. Agripreneurship plays a crucial role in transforming subsistence agriculture into a commercial agriculture it also helps in creating jobs at the grassroots level. Ultimately this will act as a catalyst for empowering the rural community and overall growth of the economy. Fundamentally this chapter deals about concepts of entrepreneurship and agripreneurship, innovative initiatives of the varsity and success stories vis-à-vis agripreneurship promoted by the varsity.