chapter
2 Pages

A History of Journal Price Studies

WithBarbara Meyers

Barbara Meyers, President, Meyers Consulting Services, began the workshop with a brief overview of the history of journal price studies. Some of the earliest studies were Meyers’ efforts at the American Chemical Society, starting in 1978. These were produced annually until 1982 and then biennially ever since. The studies remain an ongoing part of the Society’s market research activities.