ABSTRACT
This chapter analyzes the identity of gospel film director Alex Kendrick, who is both a priest and a director, at the same time, and explores the double characteristics of the gospel film in the form of a “manual workshop” in the production mode, and the film industrialization phenomenon in the form of the communication mode. On the one hand, director Alex Kendrick’s gospel film is a return to a unified and simple production mode, because the actors are not paid for acting. On the other hand, because of the establishment of Sherwood Pictures, the co-production with Sony Pictures Entertainment, and the running of a Christian film festival, the gospel film is an indispensable link in the global film industry chain.
