ABSTRACT

With the rapid development of the Chinese film industry, the emergence of intellectual property (IP) films has become a new trend. IP is playing an increasing role and it provides the film industry with continuous content for production, which also contributes to an ecosystem for the film industry with both IP films production and its copyright transactions. The development of IP films in China has become the new norm in the development of the film industry. Therefore, high-quality IP resources have become an important factor in the current development of the film industry in China.