ABSTRACT
This chapter aims to introduce and discuss collective intellectual property rights as a juridical framework for economic development that could mark a step forward in tourism planning in the sense of supporting a higher degree of creativity in tourist activity. Our approach is based on the idea that local creative knowledge can be valuable in the production of tourist experiences. Since the main components of creative knowledge are heritage, identity, material culture, lifestyle and savoir faire, the local issue is clearly very important. However, we argue that local creative knowledge needs to be embedded into a fully fledged economic production process in order to become a development asset for the community.
