Globalisation, total quality management and service in tourism destination organisations

Since the early 1970s the marketplace for tourism and hospitality services has become increasingly international and competitive. This process of ‘globalisation’ has mirrored macro-trends of escalating worldwide trade and strategic international alliances between nation-states and major corporations, particularly in developing nations (Hall 1997; WTO 2000). Globalisation may be defined in a number of ways, for example:

The extension of traded goods into global markets. Or, The expansion of exports and imports and the import of capital equipment.