ABSTRACT
There are other reasons, too, for suggesting that newspaper and magazine journalism should be accorded more equal status. Journalists now move freely between the two media (see Chapter 2) and almost all daily and weekly national newspapers now bring along in their wake a selection of what can only be described as magazines. The Sunday Times’s colour magazine, launched in the early 1960s, was the first UK example and was soon copied by most of the other Sunday newspapers. These colour supplements contained a miscellany of articles including, typically, some hard-hitting coverage of social problems or of wars. But their stories were not tied to the same daily or weekly deadlines as the news sections and so gave their writers and photographers the chance to produce a more considered kind of work. The supplements were also printed on better quality paper. This, along with the coloured inks and the different size, meant that readers of the colour supplements, in the early days, would always have known that what they held in their hands was a magazine.
