ABSTRACT
Imagine attending a small conference of relatively like-minded scientists. At the beginning of a talk, you’re surprised to be handed a piece of paper. They apparently expect you to take a quiz! But you’re a good sport, so you look down and circle your answer to the following analogy based on leaders in your field and quickly cover your paper: Serge Moscovici is to Stanley Schachter as Marilynn Brewer is to . . . (A) Donald Campbell; (B) Leon Festinger; (C) Chuck Kiesler; (D) Thomas Ostrom; (E) Judith Rodin.
