ABSTRACT

The aim of this chapter is to examine how UK-based youth organizations draw on a theoretical conception of citizenship (their ‘offline’ philosophy) when making choices about web presence (their ‘online’ structure). Web presence, in this case, consists of both the official website and social networking sites. There is little research that directly addresses the perceptions of web producers, particularly of civic-geared organizations like non-profits (Kenix 2008) and even fewer that compare these views to content. The research question is: How do youth organizations view young people as citizens, and how is this view communicated via their websites and on their Facebook and Twitter profiles?