ABSTRACT

Since the conceptualization of this project, several feminist-inspired hashtags have entered public consciousness (e.g., #ItsNeverOkay, #PinkTax, #AmINext, #ILookLikeAnEngineer, #SayHerName, and #ShoutYourAbortion). In recent months, however, the digital environment has been dominated by a single hashtag: #MeToo. For leisure scholars, then, an intersectional analysis of the #MeToo movement offers unique and timely lessons about the fourth wave of feminism. In this sense, we have chosen to use #MeToo as an heuristic tool to think about how to represent women’s rapid, multivocal response to sexual violence in the current digital landscape, as well as men’s role in fostering gender equity moving forward.