ABSTRACT

This chapter examines how built environments organize and give meaning to the actions and actors of health care. It focuses on methods of rhetorical analysis and the experience of analyzing material, spatial rhetoric through author's investigation of The John M. Reeves All Faiths Chapel at North Carolina Memorial Hospital. The chapter explains an emplaced framework as a method of rhetorical inquiry, detailing six practices that can be incorporated into a methodology of researching medical rhetoric as emplaced. It provides a brief reconstruction of the site and highlights a few important elements of author's interpretation in order to demonstrate the final practice of studying emplaced rhetoric. Investigating the emplaced character of rhetoric entails a shift to in situ rhetorical inquiry. This method is important for the rhetoric of health & medicine (RHM) because it can reveal how medical expertise, as well as health-seekers' lived experience of health care, is fundamentally shaped by materiality and spatiality.