ABSTRACT

Corporate reputations are under siege, especially in the United States, where public outrage over the proliferation of Enron-like scandals has turned into a general distrust of business. The cynicism involves a growing awareness that business schools are at least partly to blame for the precipitous decline in corporate goodwill. The realization is that business schools are falling short of educating future managers in their legal and ethical responsibilities to society (Hindo 2002; Swanson and Frederick 2003b). Business education is truly at a crossroads (Waddock 2003). Yet the nation's business school deans as a group have had little to say about the crisis in public confidence. In fact, the silence has been deafening.