ABSTRACT
Portfolio management is often done by creating a two by two matrix where cost of implementation runs along the x-axis and expected business benefit runs along the y-axis, from low benefit to high benefit. Individual initiatives or projects are then plotted on the matrix in terms of their calculated costs and benefits and priorities are determined according to which project provides the greatest benefit with the least investment. Information architecture, wireframes and user interface designs are common sets of graphic representations of ideas for websites, social media, applications and software in general, and also represent a visualization of concept even if they are more technical in nature. The information architecture visualizes the content and the hierarchy it is presented in. Wireframes outlines how content is presented on a page and the navigation structure. The interface design shows how a user would interact with the content.
