ABSTRACT
The on-going rise in lifestyle related diseases has led to numerous endeavours to persuade and support people to lead a healthier lifestyle. So far, the focus of policy makers has been either on raising awareness through campaigns or on traditional face-to-face treatment. The multitude of monitoring and coaching systems that has recently been introduced in the market can be seen as another effort to facilitate lifestyle changes for a large population. However, both increasing awareness as well as monitoring and coaching seem to fail to contribute to durable lifestyle changes. The proposal here is that design for behaviour change can offer an alternate way to address current health challenges. This chapter will introduce the design for healthy behaviour framework that supports designers to understand lifestyle changes as a process, and introduces four connected design strategies. By applying and connecting the strategies, designers are better equipped to design products and services (or combinations of) that guide people through a behaviour change process leading to durable lifestyle changes. The chapter will offer examples of how the framework may be applied, followed by a discussion on dynamic interventions and the role that supporting products and services can play in the health-challenging environment that we face.
