chapter  23
8 Pages

Communicating Through a Merger or Acquisition

Byby Marc Wright

In this chapter you can find out the eight key steps you can take to optimise internal communication when your company is acquiring another, or is being acquired or merged.

Mergers put a huge strain on communication managers as they find themselves truly between a rock and a hard place. On the one hand, senior management go into purdah as they jostle behind the scenes for the upper hand in negotiations while, on the other, staff panic about losing their jobs and related position, lifestyle and pension. Most communication professionals go through a merger or acquisition only once in a decade so you can afford to pull on a wide variety of external help and skills to get through a process that will stretch and develop you more than any other professional experience.