Using three ideas, this chapter reviews the state of the art for Corporate Real Estate Management (CREM) and sustainability:
Cadman’s (2000) ’vicious circle of blame’ or it’s virtuous antidote locates real estate occupiers (CREM) as important actors in sustainable real estate;
A consumption-based perspective locating CREM as the ultimate demand point in the commercial real estate system makes it critical in the operation of that system; and
CREM as a field operates at the intersection of business and real estate systems. As such, CREM leverages both business and real estate intentions with regards to sustainability.
The chapter’s considerations include: occupiers’ roles in sustainable real estate, occupiers’ propensity to pay for sustainability and the impact of changing workplaces practices. Several provocations are also considered including: occupiers’ churn — their perpetual search for new premises, being complicit in wasteful real estate practices and choosing CRE locations on exo-property considerations like carbon in business supply chains.