chapter  1
14 Pages

ISSUES IN LEARNING AND MOTIVATIONJohn C. Me Cullers

Given the title and general theme of this volume, it is clear that the reader is being asked to consider the perhaps surprising notion that reward can have adverse effects on intrinsic motivation and objective task performance. Some evidence and argument in support of that idea is presented in the following chapters. In this chapter, we raise the question of whether and to what extent the idea that reward can have detrimental effects on motivation and performance is in conflict with existing theory.