ABSTRACT
This chapter aims to study social control as a phenomenon which contributes to this popularity, identifies three categories of social control and discussing their contribution to the way shopping malls are presented by their management. In analyzing and explaining the nature of social control in shopping malls, the researchers often focus more on the issues of normativity and expectations and the informal rules of social conduct in general. The forms of social control have been generally studied in North American and British context tradition. In general, they refer to the use of CCTV cameras and security guards in an attempt to 'purify' the space, to exclude those who are perceived as a threat to the economic goals of mall management. Architecture, Foucault has written, is no longer about the external space – its purpose is detailed inner control and visibility of those inside. This could be well applied to the architecture of shopping malls.
