ABSTRACT
This chapter provides an overview of the key insights resulting from International Business research on the regional strategy of multinational enterprises (MNEs) and coordination of MNEs' organization structures. It describes the debate of globalization and regionalization at the firm level with a focus on the actual behaviour of MNEs. The chapter discusses the complex nature of regional strategy of MNEs, the definitions and measurements of regions, and the effects of regional strategy on the international expansion and performance of MNEs. It also discusses the theory of regional MNE, which explains why MNEs concentrate their business activities within their home region. The liability of intra-regional expansion is lower than the liability of inter-regional expansion and there is unnoticed location-boundedness and region-boundedness of firm-specific advantages. The chapter examines the regional organizational and management structures. It concludes with the regional strategy and structure of MNEs.
