ABSTRACT
IN THIS CHAPTER the fundamentals of design management are explained and illustrated to set the context for the chapters that follow. We start with explaining what design management is – that is what it is we are managing and why. Then we explore the different levels of design management from an architecture, engineering and construction (AEC) perspective. This is followed by a review of different design management roles and the business of design. We then turn our attention to managing six fundamental aspects of design: design activities, design data, design processes, technologies, people and expectations.
